Module 03Scripts People Watch to the End
The Hook: The First Two Seconds Decide Everything
Lesson 1/610 min readFree lesson
$ quiz --check
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Questions on the lesson: 3. Answers show right away.
01Which three layers make up a hook?
02You cross out the first sentence of the script and nothing is lost. What does that mean?
03What's the best way to get hooks from an AI model?
$ ls examples/
Code examples
Video topic: ...
Audience: ...
Promise (what the viewer gets by the end): ...
Write 20 hooks of up to 10 words: 4 for each technique
(result first, contradiction, number, viewer's mistake, question).
The hook never promises more than the video delivers.
No greetings and no "in this video".
Write the hooks in the language of my audience.
Hooks that went viral in my niche:
1. ...
2. ...$ open links
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Lesson 11 of 33 · Module 3 of 633%